Do Twitter Disclaimers Work? Wired Says No

The August issue of Wired magazine touches on the subject of those messages you see in Twitter bios where folks state that the opinions posted are their own. I’ve always felt that these were silly–of course they’re your own, unless someone has hacked into your account or you’re tweeting for a brand, its obvious. However I gather these give their authors a sense of comfort that if their Twitter content should come into question, they have a handy disclaimer that protects their employer from being connected with their opinions. And yet, everyone mentions where they work or at least what they do in their Twitter bio, making it really hard to separate the two. I also find it interesting that people are going out of their way to protect the reputation of their employer, while employers offer no such similar protections to employees–at most places, if you mess up online bad enough, you’re out! (shout out to Heidi Klum & Project Runway)

One of the questions in “Mr. Know-It-All” column about digital etiquette is just this. The issue isn’t yet up on Wired’s site (it’s still July so they’re promoting that issue), so I’ve attached it here. The lesson? The same as always. Watch your Tweets, posts, comments, and don’t expect those meaningless disclaimers to save you.


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